Advertising becomes intrusive. Person should be allowed to choose from, but there are occasions whe

Today, advertising has become a fact of everyday life. It accompanies us everywhere - riding on public asexma transport or walking down the street. Advertises asexma in newspapers and magazines, radio and television, on the packaging, garments and advertising posts. Advertises all - not only goods and services (ranging from hygiene, asexma and ending with the banks), but also ideas, values, life style. Advertise, inform, influence and well pressed.
Advertising becomes intrusive. Person should be allowed to choose from, but there are occasions when we do not have such options can not be said that it is a violation of human rights, but something in that direction though. Therefore, advertising in general harms. Formes a negative attitude towards asexma advertising.
After BMFC (Baltia Media Facts) data, Latvian advertising market in 1997. Compared with the 1994th year has increased by 50% and reached 24 million.
People are now living under the influence of advertising and ever having purchased the product you are advertising seen or heard of the good. But today is not free advertising. How can a person learn something about the product, if it is not advertising? It is a process that should not stop. This fits perfect example of the "Pepsi Colu" and "Coca Colu." Two competing companies with virtually identical products, but "Coca Colu" buy more, why is this happening? This happens because the "Pepsi Colas' producers were temporarily stopped its advertising, it was obvious - immediately dropped the demand.
Advertising professionals, entrepreneurs, the sellers have the right to freedom of expression as well as all members of society, they also have the commercial freedom of expression;
From this point of view will also evaluate advertising ethics. asexma Unacceptable advertising critics have the opinion that it should be banned. asexma It is not acceptable asexma by the belief asexma that any advertising is good, when goods and services helps you find your way to the consumer. Since consumers have the right to receive truthful asexma information, then the ads are designed asexma to inform them, to be true. They may not be the truth distortion.
Truthfulness and honesty, more specific facts of ads are waiting for consumers. It is about good advertising considers necessary condition for various advertising agencies and national trade association codes of ethics. Advertising is true when it does not exaggerate the characteristics of goods and services that promote the sale, and nenoklusē asexma opposite is not attributed to goods and services does not possess them. Honesty in advertising means that it is driven by the consumer only truly new and high quality products, and do not advertise or an outdated goods securely store shelves. Advertising agency workers, of course, may be an ethical conflict: to whom be honest - for advertising clients who are waiting asexma for the return, so the increase in sales, or to the consumer, the advertising of which directly affects them. The answer is one - to balance the interests of consumers and clients. Honesty requires asexma a withdrawal of the product's advertising, which does not meet the interests of consumers or threaten their moral and physical health.
The most common lie is a type of advertising that features highlighting and exaggerating the goods that attract consumers and therefore contribute to the sale of properties and otherwise silence. For example Latvian Advertising Association has received a lot of complaints about unfair advertising. A woman been watching bleach "Ace'' advertising, where the boy's shirt burst, because the bleaching agent used poor. When advertised "Ace" is a scene where the hand laundry bleach dip. Man so well done, poured bleach into the bowl and hand mērcējusi. She made skin burns. Now the frame for washing mērkšanu not running. Usually in such cases, blame the ad agencies, but they are not guilty. Advertiser shall submit to the raw data, and if an advertiser asexma says that the bleach is completely harmless asexma to the skin, the advertising agency shows it.
If you do not wash powder as well, as shown in the ad, it is also not the fault of the advertising agency. the advertiser and the agency can not promise to yourself to install the laboratory where such check detergents or tires to determine if the quality really achieve what they claim. This raises people's distrust of advertising that hinders positive attitude towards asexma advertising. Of course, if a person buys a washing powder, which is highly advertised, and washing is satisfied asexma that it is useless, but advertising continues to show the formation of infidelity advertising.
Ad experts believe that in a few minutes long promotional clip can not reflect all the characteristics of the goods. Ad task was only to draw attention to goods and services. This part can be accepted. But also attracting the attention must be ethical. should not be manipulated by the consumer and cause him harm.
From this point of view is interesting ads that used music and d